Four major Instagram metrics

It is important to determine the efficiency of the marketing channel. That is how you understand whether your Instagram is organized correctly and what adjustments should be made. We are going to review the major marketing metrics for Instagram.

Why create an Instagram business account

In 2016 Instagram released a big update — a feature of creating a business account. According to the social network data for the year of 2017, over 25 million business accounts were created. Let’s find out why it has become so popular, how to turn a private account into a business one, and what benefits you can get from it.

Topics for blogs and posts if you have run out of ideas

Inspiration is a complicated thing, that’s why we are hurrying to help you as usual. After all, if not us, then who else will take care of your content. We have compiled some ideas for you, which will help almost in any situation.

TikTok mania: why brands ought to get an account with a musical app from Bytedance

The TikTok app, which was launched in 2016 by a Chinese company Bytedance became, along with Instagram, a must-have for teenagers’ and popular bloggers’ phones. When we hear “TikTok” today we think of musical clips designed for entertainment and parodies that young people actively share.

An Instagram content plan: what it is and how to go approach creating one

These days Instagram is more than just a platform for uploading photos. Instagram, before anything else, is about content. Good content must have a purpose. Content must exist for some other reason than because someone wanted to create it. It must have a goal. Good content is practical. It provokes a variety of emotions from the audience and tells a story.

ThruPlay — how not to overpay for video advertising

So, now when the F8 has been held, and it has been announced that Facebook will also be using the Stories functionality actively, the idea of introducing ThruPlay that first appeared as long ago as 2018, is finally clear.

SMM manager’s golden rules for newbies

Formerly to take care of their old age, parents wanted their children to become plastic surgeons or at least sommeliers. And now the profession of SMM specialist is gaining momentum. This is a brilliant opportunity to earn your bread and butter.

Popular Live streaming services review

Social media users read texts less and less willingly, meanwhile video content is becoming more and more popular. After Instagram launched IGTV and the Twitch platform started to develop intensively, community managers and vloggers started using Live streaming management services actively.

Facebook Lifehacks for newbies

9 simple ways which will make your virtual life much better.

All in one. Why you can stay online on Facebook forever

Facebook is created for virtual communication but how convenient it is to work there! It is a real treasury for businesspeople (especially for those who understand the power of human communication and the speed of social media).