Instagram integration
Schedule InstagramBusiness postsfrom one calendar
Connect your Instagram Business or Creator profile through your Facebook Page and publish feed posts, Stories and Reels automatically from the Onlypult calendar.
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Instagram Business account
What counts as an Instagram Business connection
Instagram Business (and Creator) accounts publish through Meta's Graph API, which requires a Facebook Page linked to the Instagram profile, with you as an admin of that Page. It is the classic, most stable way to automate Instagram, and the default choice if your brand already runs a connected Facebook Page. Onlypult authorizes it once, then schedules everything from your regular content calendar.
What Onlypult supports
Everything you need to post to an Instagram Business account
Feed, Stories and Reels
Publish a feed post, carousel, Story, Reels video — all from the same composer.
Captions up to 2,230 characters
Add up to 30 hashtags in the caption (10 in a Story) and up to 5 mentions per post.
First comment included
Publish a separate first comment of up to 2,230 characters right after the post goes live.
Up to 10 media files per post
Mix photos and videos in one carousel, uploaded directly — no external links to manage.
Automatic aspect-ratio fixes
Onlypult crops and resizes every image and video to the ratio each format needs — feed, Story or Reels.
Cross-post to 14+ networks
Plan the post once and publish it to Instagram together with Facebook, Telegram, VKontakte, Threads and more.
Connect in 4 steps
From a Facebook Page to auto-publishing
Log into Instagram
Make sure you are logged into Instagram in this browser, under the account you want to connect.
Switch to a Business or Creator profile
Convert your Instagram profile to Business or Creator if it is still personal.
Confirm you admin the linked Facebook Page
Make sure you are logged into the Facebook account that administers the Page connected to this Instagram profile.
Connect and cross-post
Authorize Onlypult once, then schedule Instagram together with Facebook, Telegram, VKontakte and more.
One calendar, every channel
Instagram is one of 14+ networks in the Onlypult calendar
Keep Instagram in the same content plan as Facebook, Telegram, VKontakte, Threads, YouTube and the rest — schedule once, publish everywhere.
How cross-posting worksWho it is for
An Instagram Business account inside your regular schedule
Publish product drops and offers to Instagram on the same schedule as your other channels, with carousels and Reels included.
Manage Instagram Business accounts for several clients, each linked to its own Facebook Page, from one shared calendar.
Queue feed posts and Reels in advance and keep a first comment ready for extra context or links.
FAQ
Connecting Instagram Business to Onlypult
Do I need a Facebook Page to connect Instagram Business?
Yes. Instagram Business (and Creator) accounts publish through Meta’s Graph API, which requires a Facebook Page linked to the Instagram profile, with you as an admin of that Page.
What can I publish to Instagram Business with Onlypult?
Feed posts and carousels, Stories and Reels, with captions up to 2,230 characters, up to 30 hashtags, and a separate first comment of up to 2,230 characters.
How many media files can I add to one post?
Up to 10 photos or videos in a single feed post or carousel, mixed freely, uploaded directly in Onlypult.
Can I schedule the same post for Instagram and other platforms?
Yes. Instagram Business is one of 14+ networks in the Onlypult calendar, so a single scheduled post can cross-post to Instagram, Facebook, Telegram and others at once.
What if I don't have a Facebook Page linked to Instagram?
You can connect Instagram directly instead, without a Facebook Page, through Instagram Login — see our dedicated Instagram Login page for that option.
Add Instagram Business to your content calendar
Connect your Facebook Page, prepare the first post, and publish it to Instagram together with the rest of your social networks — all from Onlypult.
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