Social Media Marketing Guides

Author: Alyona McGrane

Choose the Right YouTube Video Size: Resolution, Dimension, Frame Rate & Aspect Ratio

YouTube is a large and globally recognized search platform and network. Individuals and businesses alike benefit from the platform by sharing video content, searching for educational information, and promoting products or personal skills and knowledge.

Author: Ekaterina Zdanovskaya

Instagram Nametags: how to make them and what for

Instagram Nametag is similar to a QR-code that helps users find your account. You don’t have to spell your Instagram name anymore.

Author: Elena Rabkina

Competitive Analysis Guidelines

Have you analyzed your competitors properly? Are you sure that you outperform them in all respects? Insufficient attention to competing brands does not allow your product to develop and does not let you rationally adjust the promotion strategy.

Author: Elena Rabkina

Social media metrics: Ultimate Guide

Performance metrics are measured in numbers and tracked over time. Metrics dynamics analysis is needed to achieve the business goals set. Each type of goal has its metrics that can be most effectively tracked.

Author: Elena Rabkina

How to Delete or Unpublish a Facebook Business Page

You may need to delete a business page on Facebook for different reasons: the business has closed, or the account of a store has been changed, to name but a few.

Onlypult — one control panel for social media
Author: Elena Rabkina

YouTube Video Channel: Ultimate Starting Guide for Beginners

Lately, views on the YouTube service have increased by 30%, according to the speakers of Yoola Influencer’s Data. The reason for it is the pandemic that resulted in the lockdown and shift to remote work.

Author: Anna Neretina

A Beginner's Guide to Pinterest

Pinterest is called a network for American housewives with nice inspiring pictures. There is a wide-spread belief that this platform is not worth putting the team's efforts into developing its account.

Author: Alyona McGrane

TikTok Marketing: Strategy & Guide

Despite the considerable growth in popularity of TikTok, the app’s advertising market and its pricing still remain a mystery for many, unlike with Instagram and YouTube.

Author: Alyona McGrane

How to work with TikTok: the guide for newbies

We first heard about TikTok in 2015. The network positions itself as an application for creating and watching short videos. The main mission of the company is to encourage people to create. TikTok has offices in 10 different countries and approximately 500 million users.

Author: Maxim Chernov

Check-list: how to run Instagram live streams

Here is our step-by-step guide that will help you to prepare for running an Instagram live stream. Read and check for yourself!