Social Media Marketing Guides

Author: Alyona McGrane

Create Facebook Page for Your Business

According to Facebook studies, more people interact with their content than any other social network. By going on Facebook, you have the opportunity to show off your brand to up to 2 billion people all across the globe.

Author: Alyona McGrane

How to Create an Effective Social Media Plan in 2020

The number of accounts, posts, likes, and comments on social media is constantly growing. You can notice that some of them manage to cut through the noise, and some of them don’t.

Author: Alyona McGrane

Facebook Ad Size & Specs: Complete 2020 Cheat Sheet

Facebook is a content-centric platform. The main goal of the platform is to show users the most interesting and popular advertisement based on his or her personal preferences.

Author: Alyona McGrane

Instagram Photos Size & Dimensions in 2020

After years of allowing only one orientation for photos and videos, Instagram introduced multiple other formats and orientations. These new features represent exciting opportunities for new content; however, navigating IGTV, stories, videos, and other posts can get tricky.

Author: Marina Norman

Instagram Explore Page: Ultimate 2020 Guide on how to get on it

Brands and bloggers want to expand their audience. They attract followers by buying posts from influencers, setting up targeted advertising, running giveaways, and challenges. All these activities cost money, and the price of a single follower is constantly rising.

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Author: Alyona McGrane

How to Get Instagram Followers: Ultimate 2020 Guide

Nowadays, it is very hard, if not impossible, to find a person that doesn’t have an account on Instagram. Soon enough, marketers understood that this is an incredibly powerful tool for the promotion of goods and services.

Author: Alyona McGrane

Instagram verification: why you need it and how to get it

No doubt, you have seen a blue checkmark next to a username in the accounts of celebrities, popular bloggers and brands. We will help you understand why it matters, what advantages it gives and how to get it.

Author: John Newman

How to Post Videos in Instagram: Ultimate 2020 Guide

Instagram videos have become a popular marketing tool, and they are not as complicated as you might think. In this guide, we cover everything you need to know about Instagram video posts and stories. We’ll look into methods to optimize your video content, technical specifications, and how to operate this medium to achieve the best results.

Author: Alyona McGrane

Facebook Cover Photos & Videos Guide: Size, Dimensions & How-To

If you want to use Facebook covers effectively, you need to abide by its guidelines. Learn the rules for Facebook cover photo size, best practices with examples, benefits of using the video format, how to use the cropping tools, and a lot more.

Author: John Newman

Instagram Shadowban: Everything You Have to Know about Shadow Ban in 2020

Developing your Instagram account requires a lot of time, creative ideas that will catch thousands of users’ eyes, and financial resources in the 21st century. It’s a common situation when, all of a sudden, the account activity and metrics fall. Mostly, it affects engagement and reach. This usually means that you are shadowbanned.