Social Media Marketing Guides

15 min read

Social media metrics: Ultimate Guide

Performance metrics are measured in numbers and tracked over time. Metrics dynamics analysis is needed to achieve the business goals set. Each type of goal has its metrics that can be most effectively tracked.

20 min read

How to Get Instagram Followers: Ultimate 2021 Guide

Nowadays, it is very hard, if not impossible, to find a person that doesn’t have an account on Instagram. Soon enough, marketers understood that this is an incredibly powerful tool for the promotion of goods and services.

5 min read

How to Delete or Unpublish a Facebook Business Page

You may need to delete a business page on Facebook for different reasons: the business has closed, or the account of a store has been changed, to name but a few.

13 min read

Facebook Cover Photos & Videos Guide: Size, Dimensions & How-To

If you want to use Facebook covers effectively, you need to abide by its guidelines. Learn the rules for Facebook cover photo size, best practices with examples, benefits of using the video format, how to use the cropping tools, and a lot more.

17 min read

TikTok Marketing: Strategy & Guide

Despite the considerable growth in popularity of TikTok, the app’s advertising market and its pricing still remain a mystery for many, unlike with Instagram and YouTube.

3 min read
Author: Ekaterina Zdanovskaya

How to go live on TikTok

TikTok Live is a live stream video of a TikTok user. You cannot save it on the page — that is why you can only watch it once when someone is broadcasting.

3 min read
Author: Ekaterina Zdanovskaya

How to delete a TikTok account

You have made your decision to delete your TikTok account. There are a few ways to do it. In our guide, we are going to review each of them.

4 min read
Author: Ekaterina Zdanovskaya

How to delete a Facebook account

A Facebook profile can be deleted either through a smartphone or PC. Let’s consider both methods.

3 min read
Author: Ekaterina Zdanovskaya

How to delete an Instagram account

On the surface, deleting your Instagram account is not so easy. The social network does not want to lose users, so there is an account freeze function as an alternative to permanently deleting the page.

11 min read

How to make a target audience portrait?

When the project is inspired by a great idea, there is no time to think: you should launch the project. But the reality is harsh; it is estimated that 70-90% of venture startups fail. The number of failed startups is constantly replenished with products that the market doesn’t need, and ideas that don’t solve the real problems of real users.