Social Media Marketing Guides

3 min read
Author: Ekaterina Zdanovskaya

Instagram Nametags: how to make them and what for

Instagram Nametag is similar to a QR-code that helps users find your account. You don’t have to spell your Instagram name anymore.

12 min read

Competitive Analysis Guidelines

Have you analyzed your competitors properly? Are you sure that you outperform them in all respects? Insufficient attention to competing brands does not allow your product to develop and does not let you rationally adjust the promotion strategy.

13 min read

Create Facebook Page for Your Business

According to Facebook studies, more people interact with their content than any other social network. By going on Facebook, you have the opportunity to show off your brand to up to 2 billion people all across the globe.

15 min read

How to Create an Effective Social Media Plan in 2021

The number of accounts, posts, likes, and comments on social media is constantly growing. You can notice that some of them manage to cut through the noise, and some of them don’t.

11 min read

Facebook Ad Size & Specs: Complete 2021 Cheat Sheet

Facebook is a content-centric platform. The main goal of the platform is to show users the most interesting and popular advertisement based on his or her personal preferences.

10 min read

Instagram Photos Size & Dimensions in 2021

After years of allowing only one orientation for photos and videos, Instagram introduced multiple other formats and orientations. These new features represent exciting opportunities for new content; however, navigating IGTV, stories, videos, and other posts can get tricky.

9 min read

Instagram Explore Page: Ultimate 2021 Guide on how to get on it

Brands and bloggers want to expand their audience. They attract followers by buying posts from influencers, setting up targeted advertising, running giveaways, and challenges. All these activities cost money, and the price of a single follower is constantly rising.

18 min read

How to Post Videos in Instagram: Ultimate 2021 Guide

Instagram videos have become a popular marketing tool, and they are not as complicated as you might think. In this guide, we cover everything you need to know about Instagram video posts and stories. We’ll look into methods to optimize your video content, technical specifications, and how to operate this medium to achieve the best results.

12 min read

YouTube Video Channel: Ultimate Starting Guide for Beginners

Lately, views on the YouTube service have increased by 30%, according to the speakers of Yoola Influencer’s Data. The reason for it is the pandemic that resulted in the lockdown and shift to remote work.

13 min read

A Beginner's Guide to Pinterest

Pinterest is called a network for American housewives with nice inspiring pictures. There is a wide-spread belief that this platform is not worth putting the team's efforts into developing its account.