Social Media Marketing Guides
Brand tone of voice: why you need it and 5 steps to choosing one
In an information space crammed with advertising and all kinds of competing content, you can stand out by using a tone of voice. The right brand tone of voice can establish or strengthen an emotional connection with customers, ensure recognition and trust. In this article, we will explain what steps to take to find that unique pitch.
Twitter Banner Size - Foolproof Tips (Update 2021)
The first step in social media design involves uploading relevant and high-quality images to the network in the correct format. However, you've probably noticed that the quality and size of images displayed on social networks can vary significantly. When the dimensions of content are incorrect, the quality deteriorates, and photos get cropped.
How to create a personal brand?
When thinking about a personal brand, the ‘go with the flow’ mentality is the biggest problem. Similar affirmations inherited from parents or adopted at school also affect us: ‘don’t stand out,’ ‘copy the others.’
Twitter Image Size - How-To Guide: Banner & Profile Pictures, Dimensions, Resizing
Twitter is one of the dominating social media platforms out there today. Companies often use it to connect with and advertise their brand to consumers worldwide.
Competitive Analysis Guidelines
Have you analyzed your competitors properly? Are you sure that you outperform them in all respects? Insufficient attention to competing brands does not allow your product to develop and does not let you rationally adjust the promotion strategy.
Create Facebook Page for Your Business
According to Facebook studies, more people interact with their content than any other social network. By going on Facebook, you have the opportunity to show off your brand to up to 2 billion people all across the globe.
How to Create an Effective Social Media Plan in 2021
The number of accounts, posts, likes, and comments on social media is constantly growing. You can notice that some of them manage to cut through the noise, and some of them don’t.
Facebook Ad Size & Specs: Complete 2021 Cheat Sheet
Facebook is a content-centric platform. The main goal of the platform is to show users the most interesting and popular advertisement based on his or her personal preferences.
Instagram Photos Size & Dimensions in 2022
After years of allowing only one orientation for photos and videos, Instagram introduced multiple other formats and orientations. These new features represent exciting opportunities for new content; however, navigating IGTV, stories, videos, and other posts can get tricky.
How to work with TikTok: the guide for newbies
We first heard about TikTok in 2015. The network positions itself as an application for creating and watching short videos. The main mission of the company is to encourage people to create. TikTok has offices in 10 different countries and approximately 500 million users.
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