Onlypult Blog — social media tips, news, interesting cases, and useful updates

15 min read

Hootsuite Alternatives for Social Media Management

Hootsuite is the social media scheduling platform and for a long time it has been attracting users for its decent price — functionality ratio. Anyway, the role of social networks in content promotion keeps growing and requires more and more tools.

5 min read
Author: Ellen Kove

Facebook Pixel: Why do you need it, and how do you set it up? (detailed guide for business)

If you're promoting your business on Facebook or Instagram, but still not using Facebook Pixel, you're losing your money. Why is that? Because Pixel helps you track user behavior precisely, optimize ads, and bring back those customers who didn't make a purchase.

6 min read

What type of content works best on LinkedIn?

LinkedIn is not just a social network for finding a job, but a powerful tool for personal brand development, business development, and professional growth. However, you must use the right post formats to make your content work and bring subscribers, reach, and customers.

6 min read
Author: Ali Raza

Marketing Trends 2025

Trends are changing, evolving, and coming back constantly, especially in the marketing industry. Technological advancements, shifting consumer expectations, and innovative strategies are key factors shaping the market in 2025.

10 min read

Best Time to Post Instagram Reels

This is why it’s important to post new content when most of your audience is active. Understanding how algorithms work and knowing the best time to publish Reels will give you an edge over your competitors.

Onlypult — one control panel for social media
3 min read

New platform updates: preview, working with drafts, uploading via Dropbox and Google Drive

The Onlypult platform continues to evolve, adding helpful features that make content creation and publishing easier. In February and March 2025, several updates were introduced at once. It makes your work even more convenient and efficient. Let's take a closer look at them.

8 min read

TikTok vs. Instagram Reels: Who's the Winner in 2025?

When it comes to short video clips, you bet—two social media platforms stand out: TikTok and Instagram reels. TikTok is a popular platform for video engagement, where you can post short clips and see those of others as well. Meanwhile, Instagram reels are part of the vast Instagram ecosystem, where you can publish brief video content on the platform.

5 min read

Where can you get ideas for Instagram content if nothing comes to mind?

Creating content on Instagram is a challenging task. Sooner or later, every blogger or business owner suffers writer's block: 'What else is there to write about? I think I've already told everything!' If this sounds familiar to you, don't worry, it's okay. The key is knowing where to get inspiration and how to find new topics interesting for your audience.

5 min read
Author: Ellen Kove

How to make a trending video on TikTok if you don't have a lot of followers?

TikTok is one of the few platforms where you can grow popular without many followers. TikTok algorithms do not focus on the number of followers but on the quality and engagement of content. This means even a beginner can make a video that will get into recommendations and gain thousands (and sometimes millions) of views.

3 min read

Top useful Instagram updates for businesses by 2025

Instagram continues to develop actively, offering businesses new tools for promotion, analytics, and audience interaction. In 2024, the platform presented a few innovative features that made marketing and sales much easier. Let's look at the most useful updates to help businesses strengthen their Instagram presence and increase conversion rates in 2025.