Social Media Marketing Guides

6 min read

Want to Know How to Unhide Posts and Comments on Facebook? We Will Tell You Everything!

Facebook allows you to manage your data easily: you can choose what to show or hide. Given that, you always have the right to reveal all previously removed content from your timeline. How do I unhide a post on Facebook, you wonder?

7 min read

Brand tone of voice: why you need it and 5 steps to choosing one

In an information space crammed with advertising and all kinds of competing content, you can stand out by using a tone of voice. The right brand tone of voice can establish or strengthen an emotional connection with customers, ensure recognition and trust. In this article, we will explain what steps to take to find that unique pitch.

2 min read
Author: Ekaterina Zdanovskaya

How to turn off Instagram likes

The feature of hiding likes on Instagram has finally become available. The testing period for users in different countries has lasted for almost two years.

8 min read

Twitter Banner Size - Foolproof Tips (Update 2021)

The first step in social media design involves uploading relevant and high-quality images to the network in the correct format. However, you've probably noticed that the quality and size of images displayed on social networks can vary significantly. When the dimensions of content are incorrect, the quality deteriorates, and photos get cropped.

20 min read

How to create a personal brand?

When thinking about a personal brand, the ‘go with the flow’ mentality is the biggest problem. Similar affirmations inherited from parents or adopted at school also affect us: ‘don’t stand out,’ ‘copy the others.’

6 min read

A guide to guides: how to create Instagram guides and why business needs them + step-by-step instructions

Instagram guides are a relatively new format allowing you to create thematic collections of posts. Guides appeared in May 2020 and were used by a selected number of authors at first; by autumn 2020, they were already available to all users.

10 min read

Twitter Image Size - How-To Guide: Banner & Profile Pictures, Dimensions, Resizing

Twitter is one of the dominating social media platforms out there today. Companies often use it to connect with and advertise their brand to consumers worldwide.

13 min read

Instagram Shadowban: Everything You Have to Know about Shadow Ban in 2021

Developing your Instagram account requires a lot of time, creative ideas that will catch thousands of users’ eyes, and financial resources in the 21st century. It’s a common situation when, all of a sudden, the account activity and metrics fall. Mostly, it affects engagement and reach. This usually means that you are shadowbanned.

5 min read
Author: Ekaterina Zdanovskaya

Low-frequency tags on Instagram: why and how to use them

On Instagram, hashtags are one of the free methods to promote your posts. Today, it is believed that hashtags aren’t effective anymore: followers don’t click on them as often as they used to. Despite this belief, hashtags still work and can help you attract free traffic. You just need to know how to use them correctly.

7 min read

Choose the Right YouTube Video Size: Resolution, Dimension, Frame Rate & Aspect Ratio

YouTube is a large and globally recognized search platform and network. Individuals and businesses alike benefit from the platform by sharing video content, searching for educational information, and promoting products or personal skills and knowledge.