Not every update is immediately visible. Some changes stand out — new windows, buttons, and post formats. Others stay behind the scenes, yet they are exactly what makes a platform stable, secure, and predictable.
Over the past year, Onlypult has significantly strengthened its infrastructure. These improvements rarely become headline features, but they are what allow users to work calmly — without unexpected errors, broken connections, or technical limitations.
Let’s look at what was done and why it matters in real day-to-day work.
Smarter notifications: problems no longer disappear in silence
Previously, error messages about failed publications or token issues were sent only to account administrators. That made sense on paper, but in team workflows, it caused delays: a manager could see that a post hadn’t gone out, but didn’t know why.
Now notifications are sent not only to administrators but also to profile managers. If a problem occurs, the team learns about it immediately — without chains of forwarded messages and guesswork.
This small change noticeably speeds up response time and reduces the familiar “why didn’t the post publish?” questions in team chats.
WordPress access verification on connection
Connecting self-hosted websites is an essential feature for agencies and media teams. Without access verification, however, misconfigurations could surface only after connection — when a post failed to publish at the last moment.
Now Onlypult checks access rights when adding a WordPress site. Users immediately see whether everything is configured correctly and avoid last-minute publishing errors.
This increases integration reliability and saves time on technical troubleshooting.
Instagram connection without a mandatory Facebook page
Instagram’s business account connection rules have changed over time. To simplify onboarding, Onlypult introduced the ability to connect Instagram accounts without creating a separate Facebook page.
For users, this means fewer steps at setup and fewer technical barriers when adding new profiles.
A new time format in account settings
A minor detail? Not really. International teams and global clients often run into confusion caused by differing time formats.
Adding a new time format option in account settings makes scheduling clearer for users across regions and reduces the risk of mistakes when assigning publication times.
Why these changes matter more than they seem
All these updates share one purpose: they don’t add flashy new features, but they make the platform:
- more stable
- more reliable
- more predictable
- better suited for team workflows
This layer of product development rarely appears in loud announcements, yet without it, there is no sustainable growth — not for enterprise clients, agencies, or large content teams.
Over the past year, Onlypult has progressed not only in interface and new features, but also in what lies deeper — in infrastructure.
These improvements mean something simple: users can focus on content instead of wondering why something didn’t connect, update, or publish.
That’s how a mature platform is built.
