Onlypult Blog — social media tips, news, interesting cases, and useful updates

2 min read

Instagram for photojournalism

Today journalism is born in social networks, from which it goes out to media resources, and then returns back to social networks. Instagram is not an exception. Often a publication on Instagram can cause hot arguments, quick decisions or just become a tool for reporting news.

2 min read

A story of one Instagram. Eat with Ida

We continue our exciting column “One Instagram account story”. Here we talk about how not to be trivial and to gain attention of hundreds of thousands of people around the world. People who we talk about are professional bloggers, who use all the modern tools from scheduled posts to Instagram managers. Instagram account of a food photographer Ida Skivenes is up next.

2 min read

A story of one Instagram. Charity: water.

With this material we begin our “One Instagram account story” column. Here we will talk about interesting accounts that have chosen the path of original content. Content marketing is a must for the success of your Instagram.

5 min read

Instagram Reels for business: explanations and examples

Reels is short-form video content on Instagram. It has a few differences from other types of content available in this social network. Like publications on the feed, Reels remains in the profile — so all users can access the videos at any time.

3 min read

How to go live on TikTok

TikTok Live is a live stream video of a TikTok user. You cannot save it on the page — that is why you can only watch it once when someone is broadcasting.

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6 min read

The Importance of Instagram Videos - Best Hacks for the Business Profile

Instagram was a pioneer in visually-driven social marketing opportunities for brands. As such, it's no surprise that Instagram also helped pioneer a shift from image-driven marketing to video marketing.

4 min read

How to tame your Instagram smart feed and increase your reach?

We know that not every follower sees every single post. The reason is very simple: the smart feed algorithm, a special algorithm applied on Instagram and other social networks. After you publish a post, it determines which of your followers would interact with this post.

7 min read

Brand tone of voice: why you need it and 5 steps to choosing one

In an information space crammed with advertising and all kinds of competing content, you can stand out by using a tone of voice. The right brand tone of voice can establish or strengthen an emotional connection with customers, ensure recognition and trust. In this article, we will explain what steps to take to find that unique pitch.

8 min read

How to Find Old Tweets - Search Tips

When Twitter was first launched in 2006, even its developers did not envision that their creation would snowball into the global social media phenomenon it is today.

12 min read

Competitive Analysis Guidelines

Have you analyzed your competitors properly? Are you sure that you outperform them in all respects? Insufficient attention to competing brands does not allow your product to develop and does not let you rationally adjust the promotion strategy.