Onlypult Blog — social media tips, news, interesting cases, and useful updates
How to use Instagram highlights efficiently
In October 2017, Instagram started testing Highlights – the feature of "everlasting Stories", which gave new opportunities for showing content. The feature became available to everybody only in December and still has been one of the most actual and interesting novelties of the Service.
Microworld creatures on Instagram
Sally Warring is a microbiologist from New York University. A year ago she started her microworld creatures blog on Instagram about tiny seaweeds, infusoria and the like.
Why you should start making videos
Instagram has changed seriously for the year of 2017. Having launched Stories, it did not just enable new ways to publish posts and advertising but also became competitive enough with Snapchat. Everybody has almost forgotten about Periscope, which made a great fuss because Live broadcasting is now available on Instagram - even together with other users.
Instagram “smart” feed and how to outwit it
Every day hundreds thousands of accounts generates millions of publications on Instagram. Sometimes relevant content is very difficult to find, even more difficult when you follow more than a hundred accounts. But thanks to algorithms, those days are over.
5 basic rules of a successful Instagram account
Well, you have created your Instagram account. What’s next? Convert all your content to pictures of goods and services? Flood your page with memes and funny videos and mix them up with posts which help you sell? Comment posts of your competitors’ followers?
Exemplary Instagram account: Nike’s secret of success and Mastercard’s leftover pie
SMM specialists are used to regard famous brands as examples of how to manage an Instagram account. It’s like “act as Nike or Mastercard and you will make a success”. Let’s figure out how Instagram accounts of big companies really function and which of them look really successful (and which of them — not).
Where to find free images
In our previous article we told you that any image on the internet is subject to copyright and property rights. Copyright belongs to the author, it means that it is obligatory to indicate who made the image you are going to post. Property rights determine if you can use someone else’s picture and how much you need to pay for it.
How Instagram photography's authorship works
Instagram users often speak of photographic copyright. They usually argue on someone having breached anyone else’s rights, stolen or illegally published something or misappropriated the authorship. We have figured out how photographic copyright works on Instagram and how to publish pictures without any risk of their deletion or being sued.
Horrible Passengers
American stewardess Shawn Kathleen owned an account in which she showed the disgusting habits of airline passengers. In the pictures posted at @passengershaming she shows passengers stretching their legs by placing their feet on the headrests of passengers seated in front of them, secretly watching porn, engaging in acrobatic yoga in the aisle, littering and even having sex.
Instagram Archive
In May, 2017 Instagram announced a new feature called Archive. Archive is an Instagram virtual folder to which you can move your photos. The moved photos become unavailable to your followers but will be saved.