Social Media Marketing Articles

4 min read

SMM promotion trends in 2024

The first trend is augmented reality. At the end of 2019, this tool started being implemented into different technologies and systems.

10 min read

150 Best Halloween Instagram Captions That Are Spooky and Funny

The highlight of October, Halloween provides endless opportunities for content creators to make dedicated Instagram posts: share costume ideas, quote favorite movies and songs, introduce limited-edition products, and encourage follower engagement. To complement and reinforce the visual aspect of your posts, you will require captions.

2 min read

Trends on Pinterest in 2024

Welcome one of the new formats on Pinterest — pins with several slides that look like stories feed — such posts raise total views, as Pinterest promotes them actively, and carousels can help you share guides or step-by-step instructions.

12 min read

10 Best Social Media Monitoring Tools

How can you keep track of online conversations about your brand, and is there a benefit for your business? Luckily for those who are responsible for social media marketing, there are automated monitoring tools. These platforms make a great impact on the social media manager's job by providing insight, saving time, and informing marketing strategies.

4 min read

Instagram in 2024: trends, promotions, technologies

We can all witness how fast Instagram masks are developing in Stories. Companies started to look for promotional opportunities with the help of the masks.

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4 min read

Instagram Shopping Tags - a Full Guide to Instagram Shopping

Shopping Tags appeared not long ago. Nevertheless, many accounts are already using the Shopping Tags feature. This tool is becoming available.

3 min read

14 Instagram Stories trends of 2024

It means making the video for Stories of small pieces.

5 min read

The most useful Instagram updates at the beginning of 2024

Recently, Instagram announced that in the coming year, the company would focus on functionality that allows the monetization of accounts through working on a personal brand or developing a business. The main emphasis will be on the video format.

6 min read

Promotion on Instagram in 2024. How do the algorithms work? How to increase the reach?

Instagram Feed is the main and the most frequently used feature. Since the feed doesn’t show the posts you have already seen, it’s called a smart feed. How does Instagram know what posts are worth showing in the feed?

4 min read

The Top 5 Tips for Running Engaging Instagram Giveaways in 2024

It is a specific way to promote on Instagram announced by a star or a popular blogger. The point is that participants must follow all sponsors of the competition.