Social Media Marketing Guides
How to start using Tumblr: beginner’s guide
In 2019 Tumblr won the biggest International Internet award Webby Awards for Best Online Community. It is hardly the first time for the platform to claim a victory in this category. This clearly shows that, even with the rapid development of Instagram and other social media, it still remains very popular.
Targeted advertising on Instagram and Facebook
Targeted advertising is a special type of advertising that is shown to potential customers who might be interested in the product or service.
How to use the Instagram smart feed or how to increase the organic reach
Marketers on social networks use different metrics to measure the efficiency of their promotional activities: reach, engagement, targeting, etc. We have already briefly discussed those metrics and the ways to improve them. Today we are going to review one of the most important metrics on Instagram – the reach.
What’s the idea of Instagram Live and how to run it?
Instagram Live is a real-time broadcast in Stories when a blogger or a brand representative interacts with the followers, hosts a webinar, presents new products or answers questions.
The best posts on Instagram: what constitutes high-quality content
Instagram’s audience is becoming more selective. These days good photos and high-quality videos are not enough: you also need to couple them with interesting and engaging texts that won’t let your subscribers get bored. In this article, we have derived the main components of publications for Instagram: this should not be forgotten while preparing the next post.
Using a Telegram channel for business
Meanwhile, the majority of companies have their Instagram accounts, Vkontakte groups, Facebook pages or YouTube channels, very few of them still use Telegram for promotion. Let us tell you why it is never too late for creating a channel on this popular messenger.
Ways of Instagram promotion
Instagram is one of the newest and fast-growing platforms, which already numbers over a billion users. Initially, it was a platform for posting photos, but then Instagram became one of the basic marketing tools in the world.
Interested, I’m going: how to promote events yourself
Take a good idea, find a nice venue, gather speakers and print attractive flyers – half the battle if you have decided to create an event for many people. What is the other half like? Something not less nuanced – the ability to promote an event the way you can gather as many interested and right participants as possible.
How to hold a contest in the Instagram
Business accounts on Instagram regularly hold various contests. This is the way to increase the number of your followers and to stimulate the activities of your audience. However, it’s not that easy to hold a contest on Instagram. If you do it wrong – your followers will be disappointed. Inaccurate rules and blurred photos will lower the response.
Intro to Instagram for business
Many companies create Instagram accounts, but they don’t know where to start. We’ve prepared a simple guide for them.