Social Media Marketing Articles

3 min read

How to improve the quality of your photos: smartphone photography for Instagram

Is it necessary to pay for photo sessions with expensive photographers with professional equipment? On the one hand, a photographer will always do better than an ordinary person who takes pictures using a smartphone. But is the professional equipment a guarantee of success? Of course not, because you can take excellent pictures using your phone too. So how do you improve the quality of your visual content?

4 min read

DM hints: how to communicate with clients on Instagram

Instagram Direct, unfortunately, is not the best messenger you can imagine. It does not have plenty of features — everything always gets lost; the search function is null. Nevertheless, it is possible to configure Direct to make it easier to manage messages.

5 min read

7 common mistakes when working with bloggers and how to avoid them

The first mistake is sending an advertisement as a voice message because it shows your disrespect to the bloggers and their time. It may be inconvenient for a person to listen to your audio messages— thus, they are inappropriate in business correspondence.

4 min read

How to find and hire a good SMM manager?

In our article, we will discuss six criteria you should bear in mind looking for an SMM specialist. They will also be helpful when an SMM specialist contacts you and offers services.

5 min read

Facebook groups: rules for businesses

When promoting a business on social media, not all business owners pay due attention to Facebook groups. This way of communicating with clients and target audiences should be considerably high on the agenda of the SMM department. In our article, we will tell you about how businesses can benefit from a Facebook group.

Onlypult — one control panel for social media
5 min read

How to increase your Story reach: 10 ways

Instagram is interested in making as much money as possible on you. It wants you to spend as much time on the app as possible. Your time is its money. Therefore, all your interactions in Stories are crucial for the Instagram algorithm

10 min read

YouTube SEO: How to Optimize YouTube Videos [Checklist]

Today, videos are becoming the most popular content, and YouTube takes second place in the most popular social networks list. As a result, more and more people are interested in creating video content, and viewers are still interested in watching the most exciting clips. Thus, SEO YouTube algorithms are developing, and they become different from regular SEO.

4 min read

Where to get high-quality content for social networks?

When we say that we need to post content on Instagram, VKontakte, Facebook, or any other social network, the question of where to get the information arises immediately. Many people have a brain freeze or a desire to copy this information from the Internet — not to waste either time or money.

17 min read

Instagram for Business: Tips to Grow Your Audience

How to gain followers on Instagram is a question that interests business owners, novice bloggers, and marketers. The algorithms of the social network are constantly changing. Ways that helped before don't work anymore and can even be harmful. Thus, mass liking and mass following are quite questionable methods to attract your audience, however, there are certain nuances to consider.

5 min read

How to use hashtags on Instagram and avoid being shadowbanned

It is easy to understand: hashtags work on Instagram. They also work on YouTube and are called tags. There are also hashtags on TikTok. On VKontakte and Facebook, hashtags are totally unnecessary — they do not work on these platforms.