Social Media Marketing Articles

4 min read

Promotion on TikTok: how to get to the recommendations

The very first thing to do is to select a niche. Besides the content topics, you should also choose the format: dancing, lip-sync (performance to a phonogram), showing products or telling stories, maybe doing duets.

5 min read

Social Media Reach: why it falls and how to increase it

The reach reflects the number of users who have seen your post at least once. It only includes unique visitors — repeated views don’t count, even if your post has been viewed 15 times by the same user. That's the difference compared to impressions since the impressions summarize all views.

3 min read

How to get the first 1000 followers on Instagram

When you get the first thousand followers, it becomes easier to develop your profile, advertise, and promote. The first thousand followers are like social proof that people are following you for a reason.

2 min read

Do you need to use hashtags to promote on Instagram?

Hashtags used to be one of the main promotion methods on Instagram and TikTok; they remain one of the best promotion instruments. However, for some reason, their importance has declined significantly.

5 min read

How to use Stories for business

Posting Stories on Instagram is as important as publishing posts. Using the format of Stories, you can increase the reach and engagement rates, find new customers and attract followers, acquaint the audience with your brand, products, and services, increase loyalty to your company, and announce new offers.

Onlypult — one control panel for social media
10 min read

Clubhouse review. Analyzing a new social network: format, promotion, subscribers, rooms, invitations

Clubhouse is a voice social network founded about a year ago. It has become truly popular recently. Interestingly, it happened at once - a large audience joined very rapidly, even though the access is still limited via invites.

4 min read

How to lead followers from TikTok to Instagram: 7 steps

With the introduction of the smart feed, Instagram reaches are decreasing, causing a common problem for many bloggers. Besides, Instagram has reached a point of content oversaturation, so the users are now following new accounts less often than before.

4 min read

Clubhouse, a new social media app

Clubhouse app, launched in 2020, has been downloaded more than 2 000 0000 times up to date. According to some sources, the startup is now worth more than 100 million dollars.

4 min read

12 tips to stay safe on social media

Social media quite often evoke human qualities that are far from being the best. Moreover, social media often become a counterproductive factor: they take much time and attention.

3 min read

How to write articles for social media

People who create content on social networks often face a "creative block." Sometimes it seems that all topics have been covered, inspiration is gone, but you still need to generate new posts.